5 Ways To Fail
How many ways are there to really mess up at email marketing? Let me count the ways! There are at least an equal number of ways to do things wrong as there are to do things right.
There may even be more ways to do things wrong than right. There is usually only one right way but
something there are multiple wrong ways.
1. A marketing email must be formatted so that it can be read in any email delivery system. All email delivery systems do not use HTML. Some only use plain text.
Plain text is only ACSII characters. Those are the characters that you can see on your keyboard. The only program that comes on your computer that uses only ACSII characters is NotePad.
Use that program to write your email marketing messages. Not doing that is one of the primary ways to fail at email marketing.
2. Plain text email delivery systems will deliver messages that have lines longer than 65 characters but all of the characters greater than 65 will be scrambled. The email message will be a lot of gibberish. This is yet another way to fail at email marketing.
3. Marketing email messages should only promote one product or one service at a time. Multiple products and services advertised at the same time will lead to email marketing failure.
4. Links that are sent word-wrapped will not appear as clickable links in plain text email delivery systems. The recipient will only see the words. They wont see the link and they wont know what the link is. Not sending full website addresses is another way to guarantee email marketing failure.
5. Marketing emails that are filled with misspelled words and poor grammar will cause the recipients to think that the sender is not all that bright or, maybe just uneducated. This is yet another way to fail at email marketing.
5 Ways to Succeed
Success is a beautiful word! Success at email marketing is a beautiful phrase. There are so many ways to fail at email marketing....that's the bad news.
The good news is that there are techniques available that, if not guarantee success, at least increase the odds and put them in your favor.
1. Build your list. Do NOT even consider buying a list. Build your list from scratch. Yes, it will take time but once you get a list going to will actually self-propagate and it will be a list of names of real customers and real prospective customers. Use all of the available techniques and your list will be your most valuable asset. A long and impressive list of real prospects opens doors for you that will otherwise remain closed.
2. When you send your marketing emails to your list be certain that they are formatted in such a way that all email delivery systems will deliver them in readable form. Use NotePad to compose your messages so that you have only ACSII characters and be sure that your lines are never longer than 65 characters.
3. Never, ever word-wrap links. Plain text email delivery systems will deliver word-wrapped links without the link. Always type out full website addresses.
4. Never promote more than one product or service per marketing email. Keep your emails short. 300 to 400 words long is long enough for a marketing email. Be certain that all of the links in your marketing email work and that every word is spelled correctly. Double check your grammar, as well.
5. Do NOT over-do sending marketing emails. Remember that these people who opted into your mailing list gave you permission to email them but they did not give you permission to pester them to death with marketing messages.
R. Mark Fullerton is the President & CEO of Vinyasa Marketing Inc. An extremely important component of the business at Vinyasa Marketing is Lead Generation. Make sure you check out their preferred resource that gets fantastic results at: http://yogapilatesonline.leadgensecrets.com/
Wednesday, October 24, 2007
Methods Of Tattoo Removal
it is not known exactly when the practice of tattooing got started, but some evidence of tattoos have been found on Egyptian mummies back in 1300 B.C. Tattoos are made artistically on the skin by injecting a color into small holes in the skin. It does not matter who injects the color into the skin, but it is a fact that the mark of a tattoo is permanent. However due to several reasons, people take the help of physicians to remove tattoos.Luckily, there are several successful ways to remove tattoos, which are being used by physicians. Nevertheless, in most cases some blemishes can remain visible on the skin. It depends on a number of factors such as size, location, and the time taken in the individual healing process. If the tattoo has been on the skin for a long time, then it may be difficult to remove.The physician will choose a tattoo removal method after considering the size and length of the tattoo. He will also take into consideration the time that the tattoo has been on the skin.Some of these widely used tattoo removal methods include:Excision: This is one of the most popular tattoo removal methods, especially when the tattooed area is small. By using this method, tattoos can be removed completely from the skin. In order to remove large tattoos, the excision process is done in stages.While performing this method, the tattooed area is first numbed, and then it is erased surgically. There may be minimal bleeding, but it can be controlled easily by using electrocautery.Dermabrasion: Another tattoo removal procedure is known as the “Dermabrasion Procedure”. The tattooed area is sprayed with a solution to freeze it, and then the tattoo is rubbed down with a rotary abrasive tool, which results in the peeling of the skin. During this process, bleeding may occur, so it is a must that immediate dressings are applied to that area.Laser: Nowadays, the laser technique is becoming popular among physicians, as it offers better results in a short time. Laser techniques such as Q-switched Nd: Yag, Q-switched Alexandrite and the Q-switched Ruby, are being used to remove tattoos.A cream can be applied on the skin for numbing before the treatment begins, if required. After that, by using laser light technique, the pigment of the tattoo is broken and thereafter several weeks, scavenger cells of the body eliminate the treated pigment area. Generally, one may be required to have more than one laser treatment to erase the tattoo entirely.Salabrasion: This is an ancient method to remove tattoos, but it is still used sometimes. Similar to other methods, anesthetic is used on the tattoo as well as on its surrounding area. After that, a solution of normal tap water and salt is applied on the skin. By using abrade equipment, the tattooed area is abraded strongly, and when the area becomes dark red, then a dressing is applied.In conclusion, it does not matter which tattoo removal method you opt for, but one thing is definite - there will always remain some scarring or color variation.It is always best to discuss with the physician the various methods available and their procedures. It is important that you clear all your doubts regarding the process before you go for it.
Lucrative Email Marketing - How to Become a Lucrative Email Marketer
Any promising business can achieve success if time, effort and money will be invested correctly to promote its products and services. However, it is a reality that the aspect of advertising can be very risky. In this case, Email Marketing is lucrative because it is cheap, immediate and able to target defined demographics and is effective in measuring results. There are only two things needed to become a lucrative Email Marketer:
1. You will need an ezine or newsletter with pertinent information and with a subscriber profile matching your target market. Most email service providers have creative templates but there also do-it-yourself services to fit your needs if you have limited time, budget and resources.
a. Your newsletter must send relevant marketing messages.
b. Keep in mind that your target audience will only request information relevant to your ezine.
c. Send only promised information and what people are expecting. If you send otherwise, it is considered a "spam" because they did not request it or give you permission to send it to them.
2. An equally important part of your business is a list of email addresses.
a. List down prospects who will soon reckon as your targeted audience. Having a receptive audience will make it much easier to start over. Your targeted audience will be an audience whom you will be building a specific, one-to-one business relationship.
b. Target the right time. Your email advertising will yield more results if your campaigns are timed to the minute. This means thinking about your market's lifestyle to choose the best time to send it.
c. Maintain good relationship with your existing and potential customers. Good relationships will last a lifetime. The relationship on your list will remain regardless of market fluctuations.
Do you want to learn more about how I do it? I have just completed my brand new guide to email marketing success, 'Secrets of Email Marketing'
1. You will need an ezine or newsletter with pertinent information and with a subscriber profile matching your target market. Most email service providers have creative templates but there also do-it-yourself services to fit your needs if you have limited time, budget and resources.
a. Your newsletter must send relevant marketing messages.
b. Keep in mind that your target audience will only request information relevant to your ezine.
c. Send only promised information and what people are expecting. If you send otherwise, it is considered a "spam" because they did not request it or give you permission to send it to them.
2. An equally important part of your business is a list of email addresses.
a. List down prospects who will soon reckon as your targeted audience. Having a receptive audience will make it much easier to start over. Your targeted audience will be an audience whom you will be building a specific, one-to-one business relationship.
b. Target the right time. Your email advertising will yield more results if your campaigns are timed to the minute. This means thinking about your market's lifestyle to choose the best time to send it.
c. Maintain good relationship with your existing and potential customers. Good relationships will last a lifetime. The relationship on your list will remain regardless of market fluctuations.
Do you want to learn more about how I do it? I have just completed my brand new guide to email marketing success, 'Secrets of Email Marketing'
Get Natural Skin Care Solutions
Dr. Kaplan was inspired to create the kaplanMD line because he could find no other product on the market to address his patients’ skin concerns. After years of conducting research to understand the causes of skin aging, skin care products and collaborating with scientists and endocrinologists in the United States and abroad, Dr. Kaplan has identified 3 distinct types of skin aging, which are caused by time, hormonal imbalances, and environmental damage. Further, he concluded that hormonal imbalances, which studies now show begin in our late 20s and early 30s, cause 12 key skin symptoms. They are: accelerated formation of fine lines and wrinkles, adult acne, flushing/redness, loss of firmness, loss of elasticity, thinning, colorless or translucent skin, dry, dehydrated skin, uneven pigmentation, facial hair growth, photosensitivity (sensitive to sun exposure), and hypersensitivity (skin is more sensitive to irritation, allergies and bruising)But instead of creating a skin care line that address only these hormonal skin symptoms, Dr. Kaplan took it one step further by using no less than 10 active ingredients per product, at their highest concentrations, to treat all 3 types of skin aging at once. Seeing his patients bring in bags of products and asking for his opinion on which ones they should use and in which order, Dr. Kaplan wanted to create a simple, easy to use, ‘balanced diet’ skincare line that delivered the benefits of a dozen products in just 1 application.This is why all kaplanMD skincare solutions contain the microsphere time-release delivery system. Previously only available in prescription medications, the exclusive, patented microsphere technology delivers the kaplanMD Phytogenic Triactive Complex and other essential anti-aging and environmental protection ingredients deep within the skin. Utilizing the best ingredients for all 3 types of skin aging, at their highest concentrations, kaplanMD has incorporated the most sophisticated new delivery technology to ensure your skin receives the maximum benefit from each ingredient.All products in the kaplanMD for transitioning skin collection contain the exclusive Phytogenic Triactive Complex of Soy, which firms and plumps skin, Grapeseed, a powerful antioxidant, and exotic Black Cohosh, to help correct the skin symptoms caused by hormonal imbalances. The Phytogenic Triactive Complex is the result of Dr. Kaplan’s research on phytoestrogens, or plant-derived substances, which have estrogen-like properties. Studies have shown that when women (and men) experience a drop in estrogen levels, phytoestrogens can mimic the positive effects of estrogen on the skin, without the side effects of synthetic estrogen.
7 characters of Rich People
Have you ever wondered why rich people seem to get richer easily while those in the poverty cycle seem destined to be stuck there forever? The reason is simple. You need to think and act like a rich person first before you can really be rich. Let's take a look at some of the characteristics of rich people.
1. No limited self belief
Rich people believe they are destined to be rich and there is nothing that can stop them from achieving that financial freedom goal. They will do whatever necessary to reach their goals including doing things that they dislike or taking on tasks that seem impossible to complete.
2. Recognize the importance of time
Rich people also recognize that time is their most important asset and a very scarce resource. They do not waste their precious time sitting in front of a TV watching soap operas or other entertainment programs like "Survivors." They also know how to use the power of leverage to achieve maximum results with minimum efforts.
3. Seek out other people of higher social status
Many poor people only network with other people that are of the same status as them. They do not actively seek out other people who are wealthier. The rich people will do the opposite. They want to network and learn from others who are better and wealthier.
4. Expense as investment
To many poor people, the best way to manage money is to use less of it. However, rich people have a different viewpoint. To them, many expenses can be viewed as investments. By spending a certain amount of their money to acquire an asset or skill, they know they will get back what they spent in the future.
5. Strong self-confidence
Many rich people exhibit a high level of self-confidence that is often contagious. They are optimists and maintain a positive outlook at all times. Their confidence is not easily shaken by external factors.
6. Good money habits
While saving is a good virtue and habit, many rich people feel that it is not the best way to grow your money. Rich people will put a significant portion of their wealth in some kind of investment vehicles that give them a better ROI than a normal saving account. They also do not spend their money aimlessly buying things that have no real value such as lottery tickets.
7. Philanthropy
Many rich people are also great philanthropists. They frequently make charitable donations intended to increase human well being. A great example is Bill Gates who set up his own charitable foundation aimed at providing lifesaving health care products for the poorest part of the world.
Most rich people did not become wealthy overnight. They faced many setbacks and challenges to get to where they are today. To them, setbacks and challenges provide valuable lessons that help them find the way to great wealth as well as strengthen their ability to faced adversities in life.
1. No limited self belief
Rich people believe they are destined to be rich and there is nothing that can stop them from achieving that financial freedom goal. They will do whatever necessary to reach their goals including doing things that they dislike or taking on tasks that seem impossible to complete.
2. Recognize the importance of time
Rich people also recognize that time is their most important asset and a very scarce resource. They do not waste their precious time sitting in front of a TV watching soap operas or other entertainment programs like "Survivors." They also know how to use the power of leverage to achieve maximum results with minimum efforts.
3. Seek out other people of higher social status
Many poor people only network with other people that are of the same status as them. They do not actively seek out other people who are wealthier. The rich people will do the opposite. They want to network and learn from others who are better and wealthier.
4. Expense as investment
To many poor people, the best way to manage money is to use less of it. However, rich people have a different viewpoint. To them, many expenses can be viewed as investments. By spending a certain amount of their money to acquire an asset or skill, they know they will get back what they spent in the future.
5. Strong self-confidence
Many rich people exhibit a high level of self-confidence that is often contagious. They are optimists and maintain a positive outlook at all times. Their confidence is not easily shaken by external factors.
6. Good money habits
While saving is a good virtue and habit, many rich people feel that it is not the best way to grow your money. Rich people will put a significant portion of their wealth in some kind of investment vehicles that give them a better ROI than a normal saving account. They also do not spend their money aimlessly buying things that have no real value such as lottery tickets.
7. Philanthropy
Many rich people are also great philanthropists. They frequently make charitable donations intended to increase human well being. A great example is Bill Gates who set up his own charitable foundation aimed at providing lifesaving health care products for the poorest part of the world.
Most rich people did not become wealthy overnight. They faced many setbacks and challenges to get to where they are today. To them, setbacks and challenges provide valuable lessons that help them find the way to great wealth as well as strengthen their ability to faced adversities in life.
Subscribe to:
Posts (Atom)
